PROBLEM OF THE DAY 10

For Digital Marketers

Deadline: 7th Feburary,11:59PM

Time Required: 30 Minutes(Approx)

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BENEFITS

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Problem Of The Day


Q1. Client has a strict budget on how much can he spend for each conversion through search marketing. What bidding strategy should be used?

  1. Target ROAS
  2. Target CPA
  3. Enhanced eCPC
  4. Maximize clicks

Q2. You carried out a redesign of your website and the page URL structure was changed. What would you implement on pages already being ranked on search engine to ensure organic search traffic going to old ranked URLs is being driven to newly designed pages?

  1. 301 redirect
  2. 302 redirect
  3. canonical tag
  4. 404 error page
CASE STUDY

Gusto is a cloud-based payroll service that makes managing your payments to employees and payroll taxes totally effortless. They have recently launched this landing page for the Full-service payroll software - https://gusto.com/product/payroll
Conduct a research and find out the link building opportunities and mention the way to build links for Gusto on those pages.

TIME REQUIRED

30 Minutes (Approx)

Registrations for this challenge are closed now.

NEXT STEP

Submit your answer via the response form and stand a chance to win 500 INR cash prize.


WHY PARTICIPATE?

On submission of your response you will receive:
  • In-depth feedback (areas of improvement, what you're good at) from industry experts.
  • Job interview opportunities
  • Cash prize of Rs. 500 for the top performer
  • It’s FREE!