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Digital Marketing Specialist job in Malleswaram, Bengaluru, Karnataka, India | Brand Raga hiring on Digifynd

Digital Marketing Specialist

Brand Raga

Malleswaram, Bengaluru, Karnataka, India

Company size: less than 10
CTC: ₹ 3.6-4.2 Lacs per annum
Experience: 1 - 3 years
Outstation Candidates: Maybe
Digital Marketing
Job Description

DIGITAL MARKETING ANALYSIS

? Identifying client objectives and advising on suitable measurement strategies.

? Using methodical performance analysis to influence/support campaign strategies.

REPORTING AND ANALYSIS

? Developing custom marketing dashboard concepts for client reporting via Excel.

? Reporting on key metrics, analyzing and interpreting trends and providing actionable insights based on available analytics data.

? Performing ROI analysis to evaluate efficiency and effectiveness of different marketing campaigns.

CLIENT FOCUS

? Delivering regular reporting and analysis documentation to clients and presenting findings or test results.

ANALYTICAL AND TECHNICAL

? Providing consultancy on campaign tagging and additional on-site tracking.

? Using available data sources to deep dive and troubleshoot campaign (and overall), performance issues and propose methodical optimization tests, both on-site and campaign based.

JOB SPECIFICATIONS

? Experience with creation of marketing dashboard reports.

? 2+ years’ experience with digital marketing and technology and e-commerce, including web analytics, email marketing, search marketing, social media, as well as conversion marketing.

? Experience with analytics tools (e.g. Google Analytics, Other), A/B and multivariate testing, and Multi-channel (online and offline) attribution and testing experience a plus.

? Strong communication and interpersonal skills.

? Willingness to grow your skills in a collaborative, team-oriented, fast-paced environment.


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